International Animal Rescue news
21 Nov 2012
IAR makes giving simple by signing up to JustTextGiving
Supporters can donate to International Animal Rescue with the push of a button now that it is set up to receive donations by text through JustGiving. The charity had been looking into this for some time and used its Christmas email appeal to launch the new initiative.
Laura Paine, IAR’s Digital Marketing Officer, said: “It couldn’t have been simpler to set up and I feel certain that this new facility will attract more donations. Text giving is quick and easy and enables people to donate to the charity at any time, anywhere! Better still, the text messages are free to send on all networks, which means 100% of each donation goes to helping the animals.
“It’s now a question of making people aware of this wonderful new way of supporting our work. There are 50 million mobile phone users in the UK so it makes sense to make giving easy for them. Every gift helps, however big or small. We’re hoping that from time to time, instead of indulging in a cake with their coffee, people may choose to donate the money to IAR instead: it’s so simple, they can do it at the counter in the coffee shop while their latte or cappuccino is being made!”
If you would like to make a donation using this new service, please text LUNA12 and the amount you would like to give (£1, £2, £3, £4, £5, £10) to 70070. Alternatively, you can still donate the old fashioned way: online, by post, or over the phone.
JustTextGiving is an exciting partnership between Vodafone and JustGiving, and is supported by The Vodafone Foundation (Registered charity 1089625).